You can use hashtags to attract people interested in your products, join relevant groups and discover influencers who can help to spread the word about your store.Ģ. Using the app to promote your Shopify store can help you to reach a wide range of potential customers. Reach a large audience: Instagram has a huge user base and the potential to reach millions. It’s a great way to reach a large audience, build customer relationships, and drive sales.ġ. Instagram is one of the biggest social media channels on the internet.Instagram is a popular social media platform with over 1 billion active users and is now used as an effective tool for Shopify merchants. It has approximately one billion monthly users who share over 95 million posts per day. The country with the highest use is the USA, which has more than 12% of the active users. India has the second largest user group with more than 71 million active users.Īnd it can be a very lucrative marketing channel. Instagram is seen by many marketers as more important now than ever. In fact, spending on Instagram Ads was more than Facebook Ads in 2021.
Instagram is bound to an important marketing tool for many years to come. It should also be noted, that 60% of Instagram users log in every single day. This is the second highest engagement rate, behind Facebook who own Instagram. Instagram is well known for its high number of influencers who help sell everything from cars to clothes. Using Shopify Instagram Apps On Your Store ASOS, Disney and Marvel have all shown how Instagram can help your brand sell.īrands can also take an active part in selling their products through Shopify. Social media is a great way to market your products on the internet. However, it is always time consuming if you don’t do it right. Therefore, you need to look at ways to make sharing content on your Instagram feed easier and quicker. This is where Shopify Instagram apps can help. These useful little additions to your site can help you promote products and other elements on your shop without having to log into your Instagram account. This can make it quicker and more enjoyable to use the social media channel. In addition, the best Shopify Instagram apps allow you to remarket to those who have already connected with your store. When marketing on Instagram, it is important to not post more than three times a day. But those posts can also be included on your Shopify website as a way to get more people to look at your content and perhaps follow you. So, what are the best Shopify Instagram Apps for your store? When it can take 5-12 engagements before a consumer will buy from you, getting them to see as much of your content as possible is vital for success. If you’re selling products, then covet.pics is one of the Shopify Instagram apps that you must consider installing on your store. It has a lot of powerful features to help you create galleries that offer audiences the product and lifestyle photography and imagery they demand so much on Instagram. One of the reasons why people abandon carts is that the process to buy takes too long. However, Covet.pics reduces this by offering audiences the chance to buy inside the gallery that attracted them to the product in the first place. If there are variants to the product, like clothing sizes, the ‘buy’ button will display these to the customer as well.Īnother great benefit of this product is that users who want to showcase your products on their Instagram feeds, can also connect their images to your store. This can help you sell more as it improves social proof of how good your product is. This is also a great way to run photo contests that improve engagement rates on Instagram and help sales further.įinally, you don’t have to rely on the images connected to your products. There is a free, limited functionality, of this app.You can have numerous product-specific galleries that can be automatically generated by simply tagging the product.You can upload your own images manually to continually fill your Instagram feed with interesting and exciting images. However, for the best results it pays to use one of the premium versions.
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